As a small press, LibraryPress@UF seeks to celebrate and promote all of our publications to the greatest possible extent, with limited resources, by combining efforts with our core collaborative partners in the Libraries for each publication.
Standard promotional elements and considerations include:
- Ensuring metadata is in place, for findability/discoverability of publications (CIP, MARC, ONIX)
- Ensuring publications are accessible and discoverable online and (as applicable) through the UF Press for print and print-on-demand
- Digital postings (monitor slides)
- Social media postings (in collaboration with the Social Media Manager)
- Print materials (in collaboration with Communications and Facilities for printing posters in the Libraries, bookmarks, bookplates, calendars from the books)
- In collaboration with the core collaborator(s) in the Libraries:
- Other activities, like textual or video Q&A with the author or creator/s (on the LibraryPress@UF site, and other venues as applicable)
- Targeted outreach to groups identified by working with the library liaison for the publication and Communications
- Activating the LibraryPress@UF community networks for targeted outreach to known groups
Book/Publication Launch Events
The LibraryPress@UF utilizes the Libraries event calendar and the same recommendations from the UF Press for how authors can support events at https://upf.com/promoteyourbook.asp.
Selected examples from prior events:
- Inspired by Cuba! Delivering Cuba Through the Mail: Cuba’s Presence in Non-Cuban Postage Stamps and Envelopes – hybrid launch/webinar event, producing short videos, reposting book reviews, page on UF Press site, along with producing promotional materials and sharing with Communications for distributing and posting of press releases, online relevant sources, and social media outlets
- Inspired by Cuba! A Survey of Cuba-Themed Ceramics – on the library event calendar, and poster; page on UF Press site
- My Scrapbook of My Illness with Polio, virtual launch/webinar event announcement, monitor slide, and bookplate (3×5)